Meet the team

Our most important investment is our people – the staff we choose and the customers we attract. They all make Swoop, well… Swoop

Not surprisingly, there’s a genuinely entrepreneurial vibe within our team.

We’re working hard to reinvent the way businesses experience finance – we’re simplifying the complexities, ensuring transparency, eliminating inconvenience and empowering our customers to easily make money decisions every day.

When we say ‘team’ we mean our customers too. Like us, they are risk-takers, everyday entrepreneurs who believe in making a difference. They, too, contribute to our vibe.

When they flourish, we celebrate. When our customers invest in more jobs, sponsor the local sports club, export for the first time or invest in new facilities, it makes us happy.

It’s especially rewarding when we see our work help businesses survive shock events like Covid-19 – we find them the finance they need, when they need it.

Careers

We’re hiring!

HM Treasury Women in Finance Charter

The UK government’s Women in Finance Charter commits financial services firms to support women’s progression into senior roles. Swoop is proud to be signatory to the charter.

As of 5th October 2020, Swoop has 42% female representation in senior management. Our target is to reach 50% by the end of March 2022. Whilst Swoop is proud to already sit at 42%, we believe that 50% should be the ambition.

Swoop has growth plans over the next 18 months and we are committed that retaining and increasing diversity (inc. gender) at senior management level is one factor which is a key to success.

Swoop will continue to bake-in inclusivity to our organisation so that we continue to attract, and retain, a talented workforce. Direct interventions include a member of the senior management team having responsibility for D&I oversight, requirement for gender and name blind applications and the linking of diversity targets to senior management
bonuses.


Andrea Reynolds

Andrea Reynolds

CEO & Founder

Before launching Swoop, Andrea started as an accountant with KPMG. Her career evolved with a focus on raising funds for small businesses. Andrea is a non-executive director for Berkshire Hathaway European Insurance.

Ciaran Burke

Ciaran Burke

COO & Co-Founder

Ciaran is the technology and operations force behind Swoop. He began his career at KPMG and went on to start the professional creative network Hiive, now home to over 150,000 members and 4,000 businesses.

Charlotte Forsberg

Charlotte Forsberg

Head of Marketing

Starting her career with Diageo, Charlotte went on to run one of the UK’s leading marketing & comms agencies advising and influencing a world-class customer base ranging from multinationals through to SMEs and local startups.

Conor Vallely

Conor Vallely

Head of Swoop Ireland

Conor heads up Swoop’s business operations in Ireland. He has deep specialist knowledge in working capital and growth financial solutions. Having worked in Hedge Funds, the US VC world, and a high growth alternative lender, Conor guides Swoop’s customers to the right funding solutions.

Daire Burke

Daire Burke

Finance Director

Daire is responsible for managing the finance function at Swoop and supporting the growth initiatives of the company. He began his career at Deloitte Consulting in Ireland before moving to the US. During this time he worked with multinational clients across a range of sectors with a focus on finance transformation. Daire is a Business & Law Graduate of University College Dublin and is a Chartered Management Accountant.

Joanna Mower

Joanna Mower

Chief of Staff

Jo joined from the British Business Bank, working on small business finance policy and Government Affairs, growing a team to enable better understanding and influence of small businesses at a regional/devolved nation level. Prior to this, she was Private Secretary in Dept for Business, Energy & Industrial Strategy.

Didi Wang

Didi Wang

Legal Advisor

As Swoop’s inhouse legal resource, Didi provides legal support to all areas of the business based on her 20 years’ experience in general corporate, commercial and financial laws.

Tim Brown

Tim Brown

CEO Australia

Tim heads up Swoop’s business operations in Australia. An experienced CEO with a lifetime of expertise growing businesses within the Financial Services sector, Tim brings local knowledge, contacts and a wealth of experience.

Rob Moore

Rob Moore

Head of Partnerships & Verticals

Rob has joined Swoop after 7 years at Hiscox Insurance running their UK Partnerships and Private Client teams. He has over 20 years’ experience in the Insurance industry. Prior to Hiscox, he worked at RSA leading partnerships, marketing and commercial teams. Rob is also a member of the TechNation Insurtech board.

Zheng Hu

Zheng Hu

Information Security & Compliance Manager

Zheng has over five years’ experience in Ernst&Young and Deloitte providing risk advisory service to financial service institution. Prior to joining the Swoop team in London, he was part of the leading fintech platform in China connecting underserved individual borrowers with financial institution.

Andrew Moon

Andrew Moon

Senior Relationship Manager

Andrew has over twenty years’ experience working within management consultancy and advising SMEs about finance and funding options. He is a sought after industry expert and heads up the Swoop accountancy division.

Conor Vallely

Conor Vallely

Head of Swoop Ireland

Conor heads up Swoop’s business operations in Ireland. He has deep specialist knowledge in working capital and growth financial solutions. Having worked in Hedge Funds, the US VC world, and a high growth alternative lender, Conor guides Swoop’s customers to the right funding solutions.

David Rodriguez Campo

David Rodriguez Campo

Account Manager

After recently graduating from the University of Bristol, David has joined the Swoop Customer Success team in our London office. As Account Manager, David specialises in identifying and understanding our customers financial needs by finding them the right funding solution.

Sebastian Jowett

Sebastian Jowett

Customer Success Manager

As Customer Success Manager, Seb works within the Swoop sales team based in London. His key focus is ensuring our customers are successfully matched with the right funding options, and to nurture long term relationships with them.

Simon Boylan

Simon Boylan

Advisory Development Manager

Over 15 years’ experience in the financial services industry, establishing strong relationships with brokers, introducers, business advisers, insolvency practitioners, accountants and other lenders, makes Simon an expert in his role at Swoop, supporting and connecting advisors and their clients with the finance solutions needed to drive growth.

Sigge Asmussen

Sigge Asmussen

Customer Success Executive

Sigge recently graduated from the Business School of Horsens in Denmark, where he studied finance, business economics, international economics and more. He is part of the Dublin office, where his primary responsibility is to support customers and make sure they’re successful with their application.

Tom Butterworth

Tom Butterworth

Equity Account Manager

As an Equity Account Manager at Swoop, Tom works within the London team and helps find funding solutions for start-ups. Tom has previous experience in Account Management and is passionate about helping Swoop’s customers achieve their goals.

Neil Murray

Neil Murray

Business Development Executive

Neil is a recent Law graduate from the National University of Ireland, Galway. He has joined the Swoop team in Dublin with a background in customer facing roles. Neil’s role as Business Development Executive, is to generate new business opportunities for Swoop and attract new customers.

Sam Lockwood

Sam Lockwood

Head of Funder Marketplace

Sam has years of experience working with businesses within the SME and Corporate space. As liaison and key point of contact between Swoop and our panel of debt funders, Sam draws on previous experience in credit risk and relationship management to ensure SMEs find the right lending partner.

Scott Weddle

Scott Weddle

Funding Manager, Australia

Scott has joined Swoop as the new funding manager based in Sydney. He has over 13 years’ experience in financial services working for HSBC in the UK for 11 years doing a variety of roles namely as a residential mortgage advisor and commercial relationship manager. Before joining Swoop, Scott was doing contract work for Rabobank and Westpac in financial crime analyst type roles in Sydney.

Phillip Lawson

Phillip Lawson

Funding Manager

As a Funding Manager, Phillip is responsible for pairing businesses with finance, and he takes pride in quickly ascertaining the crux of his client’s needs. Prior to joining Swoop, he spent 2 years at Funding Circle where he facilitated £50m worth of lending. Phillip also has experience in the FX industry via a graduate trainee program at Moneycorp, culminating in time spent in the US, following the purchase of Commonwealth FX.

Shane Sexton

Shane Sexton

Business Development Executive

Shane has over 3 years’ experience working in the financial and tech industry. He studied Business and Management at Dublin Institute of Technology, and is experienced in speaking with SMEs, understanding their financial requirements and finding financial solutions for businesses. Shane’s role as Business Development Executive, is to generate new business opportunities for Swoop and attract new customers.

Charlotte Forsberg

Charlotte Forsberg

Head of Marketing

Starting her career with Diageo, Charlotte went on to run one of the UK’s leading marketing & comms agencies advising and influencing a world-class customer base ranging from multinationals through to SMEs and local startups.

Kirsty Russell

Kirsty Russell

Social Media Manager

Kirsty has just graduated from The Academy of Contemporary Music studying Music Business & Innovation. She has 8 years’ experience in social media marketing, photography and content creation for brands. Kirsty helps build Swoop’s Social Media presence.

Maja Skouboe

Maja Skouboe

Marketing Coordinator

Maja is a part of the Swoop team in Dublin. She recently graduated from a business school in Esbjerg, Denmark, where she studied marketing, business economics and innovation. Maja works closely with the Partnership Marketing Manager and supports the marketing team with different tasks.

Jimmy Rippon

Jimmy Rippon

SEO & Organic Growth Lead

Jimmy has joined Swoop from a consulting role working closely with the marketing teams at Volkswagen’s head office. Prior to this he earned his marketing stripes in a number of startups in Germany, Australia, and the UK. Jimmy has a Bachelor in Marketing & International Business from SCU in Australia, where he continues to be active in the Bright Futures alumni programme, guiding students on their first steps into the marketing world.

Fábio Calheiros

Fábio Calheiros

Product Designer

Fábio graduated in Graphic Design and is focused on ensuring an excellent UX/UI experience. He has over 15 years of experience in web development, working for companies such as General Motors, AngloGold Ashanti. He has a passion for technology, design, art, javascript and photography.

Ayesha Khan

Ayesha Khan

Marketing Manager Australia

Ayesha has joined Swoop Australia as the Marketing Manager. Ayesha brings over 14 years of experience in marketing across multiple industries including hospitality, recruitment and non profit. Her specialisations include campaign and strategic management, brand development and digital marketing.

Rob Moore

Rob Moore

Head of Partnerships & Verticals

Rob has joined Swoop after 7 years at Hiscox Insurance running their UK Partnerships and Private Client teams. He has over 20 years’ experience in the Insurance industry. Prior to Hiscox, he worked at RSA leading partnerships, marketing and commercial teams. Rob is also a member of the TechNation Insurtech board.

Orla Eastwood

Orla Eastwood

Strategic Partnership Manager

Orla gained invaluable insight into the SME banking market working on the Business Banking Switch project with RBS. She works with Swoop’s Strategic Partners on collaborations that will help SMEs find the money and services that they need.

Neil Dillon

Neil Dillon

Strategic Partnerships Manager

Neil is passionate about helping founders access funding to build their startups. He has 5 years experience in commercial operations at Betfair and has an MBA from London Business School. Neil is responsible for finding start-up funding for Swoop clients and building out our venture capital network.

Laura Taylor

Laura Taylor

Strategic Partnerships Assistant

Laura plays a vital role in partnership success with our strategic partners, such as The British Chamber of Commerce and ICAEW. She coordinates the work between our partners and Swoop’s internal teams to create initiatives that will allow more UK SMEs to access the funding and savings they need.

Georgia Foxell

Georgia Foxell

Partnerships Administrator

Georgia has recently joined the partnerships team as Partnerships Administrator. Her role consists of assisting the team with reporting and she plays a vital part in the on-boarding of new partners and day-to-day maintenance of Swoop’s extensive Grant offering.

Stephen Mullan

Stephen Mullan

Strategic Partnership Manager Australia

Stephen has been involved with SMEs and start-ups from a young age, having helped run his family business in Ireland. He has spent the last five years working in international business, with a number of US economic development agencies, to attract FDI flows from Europe to the United States. After relocating to Australia to work with the Irish government trade agency Enterprise Ireland, Stephen has helped dozens of digital and fintech companies to enter and scale in the Australian market.

Zheng Hu

Zheng Hu

Information Security & Compliance Manager

Zheng has over five years’ experience in Ernst&Young and Deloitte providing risk advisory service to financial service institution. Prior to joining the Swoop team in London, he was part of the leading fintech platform in China connecting underserved individual borrowers with financial institution.

Karim Sheikh

Karim Sheikh

Tech Lead

Karim is a product engineer with vast experience in building applications for small to large enterprises including Credit Suisse, Cognizant.

Paul Hunt

Paul Hunt

Senior Backend Engineer

Paul has recently joined Swoop having been a software engineer for over twenty years, gaining experience across a wide range of industries as well as technologies in that time.

Marcos Loureiro

Marcos Loureiro

UX Designer

Marcos’ area of speciality is Interactive Design. His background and experience ensures a creative, problem-solving approach to projects, meaning all Swoop’s digital assets and tools have a highly considered user journey.

Fábio Calheiros

Fábio Calheiros

Product Designer

Fábio graduated in Graphic Design and is focused on ensuring an excellent UX/UI experience. He has over 15 years of experience in web development, working for companies such as General Motors, AngloGold Ashanti. He has a passion for technology, design, art, javascript and photography.

Wayde Lyle

Wayde Lyle

Frontend Engineer

Wayde has 6 years’ experience as a developer and is specialising in frontend development with Javascript. At Swoop he hopes to expand his knowledge and bring complex user interfaces and front ends to life.

Kacper Werema

Kacper Werema

Backend Engineer

Kacper is an enthusiast of software craftsmanship and domain driven design. He enjoys working on highly scalable backend modules mostly in .Net. A Microsoft fanboy. Except from technology he loves snowboarding.

Brendon Pitcher

Brendon Pitcher

Frontend Engineer

Brendon has joined Swoop after having studied economics and gained experience in building fintech products. Brendon is currently working on the Swoop broker portal.

Jonathan Marsh

Jonathan Marsh

Senior Backend Engineer

Jonathan has over ten years’ experience in software engineering, delivering solutions for a variety of organisations primarily in the financial sector. He is an advocate of Test-driven Development and using the most appropriate technologies for the task at hand.

Sacha De Vaux Rice

Sacha De Vaux Rice

Senior Backend Engineer

Sacha joins Swoop having spent 15+ years as a Technical/Solutions Architect, Software Engineer and Developer in the Offshore Banking, Pensions, Insurance, Renewables and Fitness sectors. He has designed and built systems for a number of AAA banks and lenders in the UK, Isle of Man and Israel. Sacha is a proponent of Secure by design and Data protection by design and default and focuses on building highly secure, standards compliant systems.

Sam Robertson

Sam Robertson

Product Manager

Sam joined Swoop’s product team after graduating with an Honours degree in Economics with Finance. After graduation, and before joining Swoop, he toured the east coast of America as a hockey coach.

Max Clayton Clowes

Max Clayton Clowes

Product Manager

Max is focused on improving customer experience through integrating Swoop’s product with its partners’. He has 10+ years’ experience delivering websites and apps, variously as a PM, engineer, and designer.

You’ve got big dreams.
We’re here to help you achieve them

Sign up to our Swoop news

Receive relevant industry updates, news, partner offers and more when you sign up.

We work with world class partners to help us support businesses with finance